Sales Management Coaching Will Net You Big Results
December 8, 2008 by Aristocrats LLC
Filed under Small Business Sales
With the baseball season in full swing, it was no surprise to me that an article came across my desk on baseball coaching, and managing the strengths and weaknesses of players. I found it apropos that I was working on…
Prepare Your Sales Hires Faster
December 8, 2008 by Aristocrats LLC
Filed under Small Business Sales
Optimizing sales performance should be your most important concern. The 2007 CSO Insights report cites that to achieve sales performance optimization, one must truly understand the “levers” of sales performance and effectiveness. And the first “lever” should be getting your…
Turning Value into Customer Requirements
December 8, 2008 by Aristocrats LLC
Filed under Small Business Sales
Although armed with a carefully crafted list of 10 “unique” benefits to customers, a supplier of sophisticated network security systems learned they had lost a million dollar contract to a competitor with almost exactly the same list of benefits, but…

